Facebook is the most popular social media platform in the world. With over 2.7 billion monthly active users, it dominates the field of social media. Many people only use Facebook for fun and entertainment, and to connect with their friends and family. But do you know that you can make money on Facebook too? The Facebook Monetization Policy is an easy way to make money from your Facebook Page with no website required. It's a simple and quick formula for any content creator to earn extra income through Facebook.
If you have a Facebook Page with a decent following, there are a few different ways you can make money off of it. In this article, we're going to discuss the best and easiest ways to make money on Facebook that anyone can follow.
Eligibility for Facebook monetization
Facebook offers its users various ways to monetize their pages. However, before implementing any of these methods, you need to check your Facebook Page's monetization eligibility.
To find out if your page is eligible for monetization or not, please do the following:
- Go to Creator Studio
- Click the Monetization tab on the left
- Select the page for which you want to check the eligibility
- Click on Apply
Once the monetization check is complete, the screen will show the result in three different colors. If you see a green color on your screen, your page is ready for monetization. If you see the yellow color, it means your page has some issues that affect its monetization ability. The red color on the screen means your page cannot be monetized because it has serious problems. In such a case, you need to fix the problems first and then try again.
Facebook monetization options
Once you finish the proficiency test, you can follow all or some of the ways listed below to monetize your Facebook Page and start making money.
1. Immediate item
Facebook Instant Articles offers content hosting for publishers on Facebook directly. These articles load very quickly and offer Google Analytics integration. This means that every time a user reads your instant article, it will count as a website visit. You can earn revenue sharing through these items. With Facebook, you can keep 70% of the sales made by ad clicks on your articles. By inserting videos, infographics, and images, you can make your articles more engaging, which leads to more clicks and is achieved through Facebook algorithm preference.
2. Paid online events
Facebook recently launched its paid online events that businesses can use to make money by organizing events on the platform. With the paid online events from Facebook, you can host larger events via Facebook Live and smaller events via Facebook Messenger. Businesses can create an event, set their price, collect payments, and host the event themselves through Facebook. There are many events that can be created with Facebook including lectures, trivia, classes, podcasts, games, meet and greets, etc. Users can collect at least up to 100% of their sales through the paid events next year. Note that Facebook will review your pages before enabling the paid online events feature available in select markets.
3. In-Stream Ads
Facebook in-stream ads are ad placements by Facebook between a video. These ads are 5-15 second long, non-skippable video ads that appear in the middle of the video, or at least not before 1 minute in the video. Like commercial ads, these in-stream ads are personalized. Two users can view different ads on the same video based on their interests and history. As a company, these in-stream ads will also help you improve your campaigns by properly matching content and ad for the maximum return on investment. Users can insert ads from various advertisers to make money from their stream.
4. Fans subscription
The fans subscription is another great way to make money on Facebook. You can use it to create a subscription model for your site that will generate recurring monthly income through the contribution of your subscribers. In return, you can offer them exclusive content and other benefits like backer badges, face-to-face interaction, etc. Activating the fans subscription on your site is very easy. Simply go to Creator Studio and select the page you want to add a fan subscription to. Click on "Start Setup". Agree to the terms and conditions. Set up the payment account. Now select the benefits that you would like to offer along with the pricing. As soon as you click on Save, your subscription will be checked by Facebook. Once approved, you can activate the subscription and start making money.
You can earn money in the live stream using the Facebook Stars features. That way, your viewers can buy stars and send them to you while you stream. Your fans can also send you virtual and animated gifts with different star amounts. For every star you get on your stream you will receive USD 0.01. You can check the total number of stars received in the Star Statistics section in Creator Studio. Facebook Stars is one of the easiest ways to make money on Facebook. All you need is 100 followers on your Facebook page to activate the Stars feature and start making money.
6. Brand Collabs Manager
Brand Collabs Manager is Facebook's built-in influencer marketplace. It works as a tool that can be used to connect creators to brands. It enables brands to find relevant creators based on their audience and interests. As a creator, you can get good branded deals for promoting branded content on your page in exchange for money and other rewards. To do this, you need to create a good portfolio with your details and interests. Brands are looking for developers to collaborate with through tools. Once you become discoverable, you can get great deals from brands and make money.
Making money on Facebook has never been easier. There are many ways to monetize your Facebook Page other than the above. However, these are some of the easiest, most effective ways of Facebook monetization that you can get started right now and start making money starting today!